About Hustle Double
Turning singles into doubles – in business and in mindset
In baseball, a “hustle double” happens when a player takes a routine single and stretches it into a double — not because of raw power, but because of hustle, timing, and seizing an opportunity before anyone else reacts.
That’s the spirit behind Hustle Double.
After more than a decade leading content strategy for fast-scaling B2B SaaS brands like Emplifi and MessageGears, I launched Hustle Double to help more marketing teams turn smart strategy into real revenue.
Through smarter content marketing strategy, sharper campaign execution, and more thoughtful nurture and SEO programs, we help businesses get more from what they’re already doing — creating momentum that compounds over time.
Not by swinging wildly for home runs. But by hustling on every play.
Area of Practice
01
Content Marketing Strategy
Building smarter content frameworks that connect directly to business outcomes, not vanity metrics
02
Campaign Execution
Planning and launching content-driven campaigns that drive engagement, leads and real pipeline growth
03
SEO Optimization
Turning existing content into a growth engine with strategic refreshes and targeted expansion to bring traffic
04
Lead Nurturing
Designing email sequences that reliably move buyers forward – faster, smarter and more predictably
05
Content Refreshes
Breathing new life into underperforming assets to unlock fresh organic traffic and new opportunities
06
Marketing Alignment
Bridging strategy and execution across teams to ensure every marketing action moves the needle and gets results
Who is Hustle Double?
Former journalist and 13-year content marketing veteran Jeff Haws started Hustle Double to bring grit and determination to your strategy.
Jeff Haws
Founder & Principal
Helping B2B brands turn smart content strategy into real growth